The New 990

Worn by supermodels in London
and dads in Ohio.

Worn by supermodels in London and dads in Ohio.

The New 990

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Manufactured in the US for over 75 years and representing a limited portion of our US sales, New Balance Made is a premium collection that contains a domestic value of 70% or greater.

Women’s lifestyle shoes

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Women’s lifestyle shoes

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Our women’s casual shoes are crafted from premium materials, with innovative cushioning, arch support systems, and timeless aesthetic detailing. Some of the most notable models in the range include the 574's. Choose from sturdy, clean-cut classics for a shoe you can wear with anything.
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  • NB 574 Coastal Pack, WL574SCB

    574 Coastal Pack

    Women's 574

    90,00 €
    Available in colors

    Women's 574

    Expand
  • NB 574 Core, WL574EW

    574 Core

    Women's 574

    90,00 €
    Available in colors

    Women's 574

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  • NB 574, WL574SAX

    574

    Women's 574

    100,00 €
    Available in colors

    Women's 574

    Expand
  • NB 565, WL565KGW

    565

    Women's Classics

    85,00 €
    Available in colors

    Women's Classics

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  • NB 574 Wabi Sabi, WL574SOC

    574 Wabi Sabi

    Women's 574

    90,00 €
    Available in colors

    Women's 574

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  • NB 373, WL373CE2

    373

    Women's 373

    80,00 €

    Up to 20% off!

    Available in colors

    Women's 373

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  • NB 720, WL720BB

    720

    Women's Classics

    56,00 € (reg 80,00 €) 56,00 € 80,00 €

    Up to 30% off!

    Available in colors

    Women's Classics

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  • NB 574 Stone Wash, WL574WOP

    574 Stone Wash

    Women's 574

    120,00 €
    Available in colors

    Women's 574

    Expand
  • NB 574 Super Core, WL574EQ

    574 Super Core

    Women's 574

    90,00 €
    Available in colors

    Women's 574

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  • NB 574, WL574SAT

    574

    Women's 574

    90,00 €
    Available in colors

    Women's 574

    Expand
  • NB 574 Coastal Pack, WL574SCB

    574 Coastal Pack

    Women's 574

    90,00 €
    Available in colors

    Women's 574

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  • NB 574 Stone Wash, WL574WOP

    574 Stone Wash

    Women's 574

    120,00 €
    Available in colors

    Women's 574

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  • NB 574, WL574SAT

    574

    Women's 574

    90,00 €
    Available in colors

    Women's 574

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  • NB 574, WL574SOD

    574

    Women's 574

    100,00 €

    Women's 574

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  • NB 452, WX452SB

    452

    Women's Chunky

    85,00 €

    Up to 40% off!

    Available in colors

    Women's Chunky

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  • NB 574, WL574SAX

    574

    Women's 574

    100,00 €
    Available in colors

    Women's 574

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  • NB 574, WL574OAB

    574

    Women's 574

    90,00 €
    Available in colors

    Women's 574

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  • NB 574 Wabi Sabi, WL574SOC

    574 Wabi Sabi

    Women's 574

    90,00 €
    Available in colors

    Women's 574

    Expand
  • NB 574 Super Core, WL574EQ

    574 Super Core

    Women's 574

    90,00 €
    Available in colors

    Women's 574

    Expand
  • NB 574 Core, WL574EW

    574 Core

    Women's 574

    90,00 €
    Available in colors

    Women's 574

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  • NB Made in UK 991, W991DGS

    Made in UK 991

    Women's Made in UK Collection

    190,00 €

    Women's Made in UK Collection

    Expand
  • NB Made in UK 991, W991BBL

    Made in UK 991

    Women's Made in UK Collection

    190,00 €
    Available in colors

    Women's Made in UK Collection

    Expand
  • NB 574, WL574BCM

    574

    Women's 574

    100,00 €
    Available in colors

    Women's 574

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  • NB 996, WL996WA

    996

    Women's 996

    90,00 €
    Available in colors

    Women's 996

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  • NB 574, WL574LBC

    574

    Women's 574

    90,00 €
    Available in colors

    Women's 574

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  • NB 996, WL996QA

    996

    Women's 996

    90,00 €
    Available in colors

    Women's 996

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  • NB 997H, CW997HBP

    997H

    Women's 997

    90,00 €
    Available in colors

    Women's 997

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  • NB 997H, CW997HBE

    997H

    Women's 997

    90,00 €
    Available in colors

    Women's 997

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  • NB CT Alley, CTALYMSK

    CT Alley

    Men's Shoes

    90,00 €

    Small sizes available

    Available in colors

    Men's Shoes

    Expand
  • NB CT Alley, CTALYMSJ

    CT Alley

    Men's Shoes

    90,00 €

    Small sizes available

    Available in colors

    Men's Shoes

    Expand
  • NB Fresh Foam Roav, WROAVCB

    Fresh Foam Roav

    Women's Fresh Foam – Soft & Smooth

    90,00 €
    Available in colors

    Women's Fresh Foam – Soft & Smooth

    Expand
  • NB Test Run Project 3.0, WTRP3LA

    Test Run Project 3.0

    Women's Sport Style

    160,00 €

    Women's Sport Style

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  • NB Fresh Foam Roav Tee Shirt, WROAVTB

    Fresh Foam Roav Tee Shirt

    Women's Fresh Foam Roav

    90,00 € - 100,00 €
    Available in colors

    Women's Fresh Foam Roav

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  • New
    NB 997 Sport, WS997JKQ

    997 Sport

    Women's 997

    110,00 €
    Available in colors

    Women's 997

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  • New
    NB XRCT, WSXRCTXE

    XRCT

    Women's Sport Style

    130,00 €
    Available in colors

    Women's Sport Style

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  • NB Fresh Foam Arishi Sport, WARIALB1

    Fresh Foam Arishi Sport

    Women's Training

    85,00 €
    Available in colors

    Women's Training

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    The women’s 574 was created in 1988 and is one of our most iconic models. Its clean lines and sleek silhouette paired with innovative ENCAP midsole technology and an EVA (Ethyl Vinyl Acetate) foam midsole make it a modern-day classic.

    Each 574 trainer, including the latest athletic-looking 574 Sport is characterised by subtle waves on the heel, alongside the signature N logo on the side, but with a variety of styles and colourways to choose from. For trendsetters and collectors, our bespoke service means you can design your own New Balance Custom 574.
    Read more

    Read more

  • NB 574, WL574LBC

    574

    Women's 574

    90,00 €
    Available in colors

    Women's 574

    Expand
  • NB 574 Coastal Pack, WL574SCB

    574 Coastal Pack

    Women's 574

    90,00 €
    Available in colors

    Women's 574

    Expand
  • NB 574 Core, WL574EW

    574 Core

    Women's 574

    90,00 €
    Available in colors

    Women's 574

    Expand
  • NB 574, WL574SAX

    574

    Women's 574

    100,00 €
    Available in colors

    Women's 574

    Expand
  • NB 574 Wabi Sabi, WL574SOC

    574 Wabi Sabi

    Women's 574

    90,00 €
    Available in colors

    Women's 574

    Expand
  • NB 574, WL574OAB

    574

    Women's 574

    90,00 €
    Available in colors

    Women's 574

    Expand
  • NB 574 Super Core, WL574EQ

    574 Super Core

    Women's 574

    90,00 €
    Available in colors

    Women's 574

    Expand
  • NB 574 Stone Wash, WL574WOP

    574 Stone Wash

    Women's 574

    120,00 €
    Available in colors

    Women's 574

    Expand
  • NB 574, WL574BCM

    574

    Women's 574

    100,00 €
    Available in colors

    Women's 574

    Expand
  • NB 574, WL574SAT

    574

    Women's 574

    90,00 €
    Available in colors

    Women's 574

    Expand
  • NB 574, WL574SOD

    574

    Women's 574

    100,00 €

    Women's 574

    Expand
  • NB 574 City Pack, U574CTD

    574 City Pack

    Unisex Shoes

    90,00 € - 100,00 €

    Small sizes available

    Available in colors

    Unisex Shoes

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  • New
    NB 574, WL574ANA

    574

    Women's 574

    100,00 €
    Available in colors

    Women's 574

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  • New
    NB 574, WL574VAB

    574

    Women's 574

    100,00 €
    Available in colors

    Women's 574

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  • NB 574, WL574WNH

    574

    Women's 574

    100,00 €
    Available in colors

    Women's 574

    Expand
  • NB Made in US 990v5, W990GL5

    Made in US 990v5

    Women's Made in UK & US

    200,00 €

    Wide sizes available

    Available in colors

    Women's Made in UK & US

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  • NB Made in US 990v5, W990NA5

    Made in US 990v5

    Women's 990

    200,00 €
    Available in colors

    Women's 990

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  • NB Made in US 990v5 with Nubuck, W990IG5

    Made in US 990v5 with Nubuck

    Women's Made in US Collection

    220,00 €

    Women's Made in US Collection

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  • NB Made in UK 1500, W1500LGS

    Made in UK 1500

    Women's Made in UK Collection

    170,00 €

    Women's Made in UK Collection

    Expand
  • NB Made in UK 991, W991DGS

    Made in UK 991

    Women's Made in UK Collection

    190,00 €

    Women's Made in UK Collection

    Expand
  • NB Made in UK 1500 Reptile Luxe, W1500RWH

    Wide sizes available

    Expand
  • NB Made in UK 991, W991BBL

    Made in UK 991

    Women's Made in UK Collection

    190,00 €
    Available in colors

    Women's Made in UK Collection

    Expand
  • NB Made in UK 1500 Poisonous Plants, W1500EPI

    Made in UK 1500 Poisonous Plants

    Women's Made in UK Collection

    170,00 €

    Wide sizes available

    Women's Made in UK Collection

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  • NB Made in US 998, W998RBE

    Made in US 998

    Women's Made in US Collection

    220,00 €

    Women's Made in US Collection

    Expand
  • NB Made in US 990v4, W990MS4

    Made in US 990v4

    Women's Made in US Collection

    200,00 € - 210,00 €

    Wide sizes available

    Available in colors

    Women's Made in US Collection

    Expand
  • NB Made in US 990v4, W990LB4

    Made in US 990v4

    Women's Made In The US

    210,00 € - 215,00 €

    Wide sizes available

    Available in colors

    Women's Made In The US

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  • NB Made in UK 991 Nubuck, W991DNS

    Made in UK 991 Nubuck

    Women's Made in US Collection

    200,00 €

    Women's Made in US Collection

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  • NB1 990v5

    260,00 €

     

     

    Customize
  • NB Pro Court, PROCTSEX

    Pro Court

    Men's Court Classics

    65,00 €

    Small sizes available

    Available in colors

    Men's Court Classics

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  • NB CT Alley, CTALYMSK

    CT Alley

    Men's Shoes

    90,00 €

    Small sizes available

    Available in colors

    Men's Shoes

    Expand
  • NB CT Alley, CTALYMSJ

    CT Alley

    Men's Shoes

    90,00 €

    Small sizes available

    Available in colors

    Men's Shoes

    Expand
  • New
    NB Pro Court Cup, PROWTCSS

    Pro Court Cup

    Women's Court Classics

    90,00 €

    Women's Court Classics

    Expand
  • New
    NB Pro Court Cup, PROWTCCB

    Pro Court Cup

    Women's Court Classics

    90,00 €
    Available in colors

    Women's Court Classics

    Expand
  • New
    NB Pro Court Cup, PROWTCCC

    Pro Court Cup

    Women's Court Classics

    90,00 €
    Available in colors

    Women's Court Classics

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  • NB Made in US 1300, M1300AO

    Made in US 1300

    Men's Made in UK & US

    220,00 €

    Small sizes available

    Men's Made in UK & US

    Expand
  • NB 574, ML574SCA

    574

    Men's 574

    90,00 €

    Small sizes available

    Available in colors

    Men's 574

    Expand
  • NB 574, ML574SPW

    574

    Men's 574

    100,00 €

    Small sizes available

    Available in colors

    Men's 574

    Expand
  • NB Pro Court, PROCTSEX

    Pro Court

    Men's Court Classics

    65,00 €

    Small sizes available

    Available in colors

    Men's Court Classics

    Expand
  • NB CT Alley, CTALYMSK

    CT Alley

    Men's Shoes

    90,00 €

    Small sizes available

    Available in colors

    Men's Shoes

    Expand
  • NB Made in US 1300, M1300AE

    Made in US 1300

    Men's Made in UK & US

    220,00 €

    Small sizes available

    Men's Made in UK & US

    Expand
  • NB Made in US 998, M998ENE

    Made in US 998

    Men's 998

    220,00 €

    Small sizes available

    Men's 998

    Expand
  • NB 574 City Pack, U574CTD

    574 City Pack

    Unisex Shoes

    90,00 € - 100,00 €

    Small sizes available

    Available in colors

    Unisex Shoes

    Expand
  • NB 574 Core Plus, ML574SOV

    574 Core Plus

    Men's 574

    90,00 €

    Small sizes available

    Available in colors

    Men's 574

    Expand
  • NB Made in UK 577, M577YOR

    Made in UK 577

    Men's Made in UK Collection

    170,00 €

    Small sizes available

    Men's Made in UK Collection

    Expand
  • NB Made in UK 1500, M1500PGL

    Made in UK 1500

    Men's 1500

    170,00 €

    Small sizes available

    Available in colors

    Men's 1500

    Expand
  • NB Made in UK 670, M670YOR

    Made in UK 670

    Men's Made in UK Collection

    160,00 €

    Small sizes available

    Men's Made in UK Collection

    Expand
  • NB Made in US 992, M992TN

    Made in US 992

    220,00 €
    Available in colors
    Expand
  • NB Made in UK 1500, M1500YOR

    Made in UK 1500

    Men's Made In The UK

    180,00 €

    Small sizes available

    Men's Made In The UK

    Expand
  • NB Made in UK 1500, M1500NEN

    Made in UK 1500

    Men's 1500 Made in UK

    180,00 €

    Small sizes available

    Men's 1500 Made in UK

    Expand
  • NB 720, UL720AA

    720

    Unisex Lifestyle

    80,00 €

    Small sizes available

    Available in colors

    Unisex Lifestyle

    Expand
  • NB 373, ML373CA2

    373

    Men's 373

    80,00 €

    Small sizes available

    Available in colors

    Men's 373

    Expand
  • NB CT Alley, CTALYMSJ

    CT Alley

    Men's Shop by Style

    90,00 € - 95,00 €

    Up to 30% off!

    Available in colors

    Men's Shop by Style

    Expand
  • NB 200, SWF200B1

    200

    Women's Lifestyle

    25,00 € - 35,00 €

    Up to 50% off!

    Available in colors

    Women's Lifestyle

    Expand

Women’s sneakers: The range

All our lifestyle shoes are crafted with durable and innovative materials, using the best in trainer technology. The range is made up of an evolving array of designs, from steadfast ‘80s classics, to modern editions and season-inspired colourways. A number of our lifestyle trainers also benefit from the revolutionary EVA (Ethyl Vinyl Acetate) midsole/heel for cushioning, as well as a REVlite midsole for premium responsiveness and durability.

One of the newest models in our lifestyle range is the sleek 247 Classic, designed to take the city dweller from day-to-night. For a more athletic vibe, go for a pair of 520s, a running-inspired lifestyle shoe that provides a modern twist on a ‘70s classic. And if you value comfort above all else, the Fresh Foam Cruz is the ultimate athleisure option. Their bootie construction and stretch heel, paired with fresh foam engineered precision cushioning gives them a glove-like fit for busy days on-the-go.

New Balance: The history

New Balance was founded in 1906 in Boston, Massachusetts, as a manufacturer of pioneering arch supports. Founder, William J. Riley, wanted to provide a product that increased comfort and balance in the shoe, which is where the name New Balance comes from. This innovative mentality stayed with the brand throughout the years, with New Balance manufacturing the first ever running shoe with a ripple sole in the 60s. We’ve gone on to manufacture our sneakers worldwide, but have always stayed true to our roots with our Made in US and Made in UK collections crafted at our factories in Cumbria in the UK, and New England in the US. Today, we’re as well known for our trendsetting lifestyle range as well as our world-famous performance shoes.
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